Assembly Member for Gower, Rebecca Evans, has welcomed new research which reveals that hair and beauty salons contribute up to £283 million a year to the Welsh economy and employ 11,000 people.
Mrs Evans attended an event at the Senedd in Cardiff where ISA Training, the largest independent hair and beauty training provider in Wales, launched the economic impact assessment report.
Mrs Evans said: “It was great to have the opportunity to discuss the importance of hair and beauty sector to our Welsh economy, and to meet entrepreneurs from Gower who are succeeding in this field.
"For too long the sector has been undervalued and falsely portrayed as a low skilled and low paid career choice. The reality is that across Gower, people are running successful small businesses in the hair and beauty sector, and investing in the training of their staff.
"There are a very large number of innovative hair and beauty small businesses in our area with loyal and happy customers who attest to their professionalism and skill.
“Hair, barbering and beauty salons play an important role on our Welsh high streets, boosting the local economy, keeping communities vibrant, and developing entrepreneurial skills.”