Rebecca Evans, Labour's Assembly candidate for Gower, joined Leader of the Council Rob Stewart, Deputy Leader Christine Richards, and the Cabinet Member for Wellbeing and Healthy City, Mark Child, in Mumbles to meet traders.
The visit was timely, coming on the day that Welsh Labour revealed that one of its Assembly election pledges is to give a tax cut to every small business in Wales.
Small business owners in Mumbles were keen to discuss the cumulative impact on local businesses of the regeneration of the Tivoli Amusements site and the work being undertaken by Dwr Cymru in the village.
Councillor Rob Stewart, Leader of Swansea Council, said: "When the regeneration work at the Tivoli site is completed, it will undoubtably be a huge improvement. Likewise, the Dwr Cymru work is needed in order to ensure we protect our quality bathing waters. However, I am acutely aware that small businesses are finding the disruption is proving difficult, and I am determined to explore what support the council can offer Mumbles traders during this time."
Councillor Christine Richards, Deputy Leader of Swansea Council, said: "It is important to remind local shoppers and tourists alike that Mumbles is very much open for business. We must ensure that Mumbles businesses are resilient enough to withstand this period of disruption, and to do that we have to explore together potential solutions to issues such as parking and traffic congestion."
Rebecca Evans said: "The Welsh Labour Government is a pro-business government which understands the unique needs of small businesses, and the huge contribution that small business owners make to our economy. They are important employers, provide access to essential products and services, and regularly come together to foster a sense of community by supporting local events - and Mumbles is an excellent example of this. That is why, if Welsh Labour wins the next Assembly election, we will give a tax cut to every small business in Wales.
"What's good for Mumbles traders is good for Mumbles as a whole. Vibrant independent small businesses are what Mumbles is known for. They are a real draw for tourists, and make mumbles a lively, lovely place to live and work. It is important that we work together to support and promote our Mumbles traders."